DTC: Page 12


  • Shoppers walk by a black storefront with the name "Halara" on it.
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    Courtesy of Halara
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    DTC activewear brand Halara opens first pop-up shop

    The company, which says it releases hundreds of new styles per week, is testing the New York City market as one of a series of planned pop-ups.

    By Howard Ruben • June 3, 2024
  • Picture of blue orthotics inserts.
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    Permission granted by Orthotics Direct
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    Orthotics Direct introduces e-commerce site

    The company aims to make foot health solutions more affordable by streamlining the process of placing custom orders. 

    By Tatiana Walk-Morris • June 3, 2024
  • Shot of a young woman relaxing on the sofa and using a credit card with a digital tablet Explore the Trendline
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    gradyreese via Getty Images
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    Trendline

    What's shaping the e-commerce landscape?

    From pivots in digital strategies to challenges retailers must overcome with reverse logistics, here are some of the forces shaping online retail.

    By Retail Dive staff
  • Two kids do homework while an adult and another child use a kitchen appliance.
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    Courtesy of Instant Brands
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    Instant Pot Brands names new chief commercial officer

    The kitchen appliance brand also announced a leader of marketing, e-commerce and consumer care as it carves a path post-bankruptcy.

    By Howard Ruben • May 31, 2024
  • A dog sitting in front of a dog house with Christmas lights on it and dog toys in front of it.
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    Courtesy of Bark
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    Bark taps former exec for chief DTC officer

    Meghan Knoll, who was previously the CEO of Cat Person, will return to the pet retailer to oversee its DTC efforts.

    By May 31, 2024
  • An orange Sierra-branded vehicle with outdoors products stacked on top.
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    Courtesy of Sierra
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    Column

    The Weekly Closeout: Best Buy sales fall 6.5% and Sierra hits 100 stores

    The electronics retailer continues to face pressure in its core segment, while T.J. Maxx’s outdoors-focused sibling eyes more growth ahead.

    By Retail Dive Staff • May 31, 2024
  • A Birkenstock in-store display. There are two rows of Birkenstocks, one with close-toed shoes and one with open. Next to the display is an advertisement of a model.
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    Justin Sullivan/Getty Images via Getty Images
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    Birkenstock logs record Q2 revenue increase of 22%

    In its second earnings report since becoming a publicly traded company, the Germany-based footwear giant raised its outlook after gains in the quarter.

    By Laurel Deppen • May 31, 2024
  • Two people sit with an iPad looking at a dress shirt.
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    Permission granted by Rhone
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    Rhone gets into made-to-measure apparel using 3D tech

    The company’s Custom Made by Rhone technology captures a customer’s exact measurements in order to make a tailored product.

    By May 30, 2024
  • Chewy, fulfillment center, packer
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    Permission granted by Chewy
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    Chewy posts 3.1% sales gain in Q1, announces $500M share repurchase program

    The online pet retailer boosted its profits during the quarter even as its active customer base continues to shrink.

    By May 29, 2024
  • Beyond Yoga opens seventh store in Washington state
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    Courtesy of Beyond Yoga
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    Beyond Yoga expands on the West Coast with new store in Washington state

    This is the lifestyle brand’s second store outside of California and seventh overall.

    By May 29, 2024
  • Two people wearing Feat Clothing products
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    Retrieved from Feat Clothing on May 29, 2024
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    Private equity firm acquires majority stake in Feat Clothing

    Co-founder Taylor Offer will step down as CEO while the remainder of Feat Clothing’s team will stay in place.

    By Howard Ruben • May 29, 2024
  • Mizzen + Main add store at The Summit in Birmingham, Alabama
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    Courtesy of Mizzen + Main
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    Mizzen+Main continues Southern expansion with Alabama opening

    Located in Birmingham, the store is the brand’s 11th overall and first in the state.

    By May 28, 2024
  • The inside of Vuori's first store in China
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    Courtesy of Vuori
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    Vuori opens first store in China

    The store marks the athleisure brand’s 67th location as it works toward a goal of opening 100 stores by 2026.

    By Howard Ruben • May 28, 2024
  • WNBA player Caitlin Clark holding a Wilson basketball on a black background, with the words "Welcome to Wilson."
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    Courtesy of Wilson Sporting Goods
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    Wilson signs WNBA rookie Caitlin Clark

    As part of the deal, the sporting goods brand will partner with the athlete on a signature basketball line celebrating her legacy.

    By Howard Ruben • May 24, 2024
  • The window of a Rothy's storefront in Tyson's Corner Mall.
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    Cara Salpini/Retail Dive
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    Rothy’s launches on Amazon

    The sustainable shoe brand is adding its signature products to the online retailer as it looks to broaden its reach.

    By May 24, 2024
  • A person doing a squat while holding weights and following an instructional Peloton video, with the exercise brand's Peloton Bike also in view.
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    Permission granted by Peloton
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    Peloton refinances debt as financial challenges persist

    The struggling fitness brand is issuing new notes to pay off debt with a closer maturity date, just weeks after losing its CEO and laying off employees.

    By May 23, 2024
  • Kiehl's Calendula Serum-Infused Water Cream.
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    Courtesy of Kiehl's
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    Kiehl’s launches in the Amazon Premium Beauty store

    The skin care brand will have a dedicated storefront with products like sunscreen, facial creams and masks.

    By Tatiana Walk-Morris • May 23, 2024
  • Four boxes are grouped together, two with the Ipsy logo and two with the BoxyCharm logo.
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    Courtesy of Ipsy
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    Ipsy appoints new marketing chief

    Francine Li comes with experience from Netflix and Riot Games and joins the beauty company as it looks to “reinvigorate” its namesake brand.

    By May 23, 2024
  • Shoe brand Kizik opens at Mall of America
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    Courtesy of Kizik
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    After opening Mall of America location, Kizik plots first East Coast store

    As it works to build out its physical footprint, the hands-free footwear brand plans to open a store at the King of Prussia mall in Pennsylvania on June 14.

    By May 22, 2024
  • Models pose together wearing Rowing Blazers apparel.
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    Courtesy of Rowing Blazers
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    Following acquisition, Rowing Blazers names new CEO

    Laura Willensky comes with experience from J. Crew, Victoria’s Secret Beauty, Talbots, Janie & Jack, Madewell and Away.

    By Howard Ruben • May 22, 2024
  • A white brick Lululemon storefront in WIlliamsburg, Virginia
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    Dani James/Retail Dive
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    Lululemon restructures product, marketing teams as Chief Product Officer Sun Choe exits

    The roles of chief brand officer and global creative director will expand as Choe leaves for a new opportunity and won’t be replaced.

    By May 22, 2024
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    Daphne Howland/Retail Dive
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    Vineyard Vines opens at Disney Springs

    The lifestyle brand opened its 14th store minutes away from one of Florida’s top tourism destinations.

    By May 21, 2024
  • Four people wearing items for Figs' partnership with The U.S. Olympic & Paralympic Committee and The LA28 Olympic and Paralympic Games
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    Courtesy of Figs
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    Figs will outfit hundreds of healthcare professionals at the Summer Olympics

    The scrubs brand formed a multiyear agreement with The U.S. Olympic and Paralympic Committee and The LA28 Olympic and Paralympic Games.

    By Howard Ruben • May 20, 2024
  • Grocery products.
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    Courtesy of Walmart
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    Walmart wants shoppers across incomes to feast on its new private brand

    Findings from Numerator suggest the retailer’s bettergoods line appeals to lower-income and higher-income consumers, but for different reasons.

    By Catherine Douglas Moran • May 20, 2024
  • Two people, both wearing white, one in a hoodie, the other a mustache, embrace.
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    Courtesy of Canada Goose
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    Canada Goose yanks long-term targets, names creative director

    The brand has slowed its store expansion and paused its five-year plan to focus on “doing fewer things really, really well,” CEO Dani Reiss said Thursday.

    By May 17, 2024
  • Kelsey Plum posing in Skims' latest campaign
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    Courtesy of Skims
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    WNBA players star in Skims latest campaign

    Candace Parker, Kelsey Plum, Cameron Brink and others are featured just months after the brand was named the official underwear partner of the WNBA.

    By Howard Ruben • May 17, 2024