Dive Summary:
- Fast-fashion retailer Bohme is utilizing a new system of real-time data analysis to help improve business operations and increase revenue productivity.
- The program allows all store employees and associates access daily updates on consumer trends and product sales. The service could increase sales by up to 17%, according to Retail Touchpoints.
- “There’s nothing more exciting than seeing staff members be proud that they’re at the top of the sales list,” said Bohme in a statement. “Because we can find out who our key sellers are in real time, we’re able to reward them right away with either a gift card or other monetary prize.”
From the article:
Using the BI platform, all Bohme team members have access to a cohesive dashboard that outlines financial data, revenue and in-demand products, even via mobile devices. Now, store managers and sales associates have detailed insights into performance metrics, which provides the information they need to improve sales.