Burberry engages consumers in branded peer-to-peer communication via Google
British fashion house Burberry is engaging consumers in branded peer-to-peer communications through a partnership with Google where users can send loves notes around the world.
Click here to read the entire story on Luxury Daily

75pc of affluent consumers will purchase apparel in coming year: Unity Marketing
Three-quarters of affluent consumers are planning on making apparel purchases during the next year, but are also becoming more price conscious, according to a new study by Unity Marketing.
Click here to read the entire story on Luxury Daily

Luxury Retail Summit 2013 New York Sept. 18: Lalique, Porsche Design, Fairmont, McLaren, Gucci, La Mer, Brian Atwood, Auberge Resorts, Forrester, Hearst
Registration is open for the Luxury Retail Summit: Holiday Focus 2013 conference Wednesday, Sept. 18, 2013 with speakers from Lalique, Porsche Design, Fairmont, McLaren, Forrester, Gucci, Brian Atwood, La Mer, Auberge Resorts, Hearst, Morpheus and the former CEO of Bergdorf Goodman. Must-attend for luxury retailers and brands, agencies, publishers and researchers.
Click here to read the entire story on Luxury Daily

Four Seasons Hong Kong enlivens young travelers with Instagram campaign
Four Seasons Hotel Hong Kong is interacting with a diverse group of young consumers by inviting Instagram users to capture views of the cosmopolitan city.
Click here to read the entire story on Luxury Daily

W reports 2.6pc increase in ad pages
Luxury brands that are beginning to show off their fall collections in new ad campaigns gave Condé Nast’s W a 2.6 percent increase in ad pages for its combined June/July issue compared to the year-ago period.
Click here to read the entire story on Luxury Daily

Mobile grabs bigger share of ad spend as desktop peaks: eMarketer
Mobile’s share of digital ad spending is growing more quickly than expected and, as a result, the spend on desktop ads will peak next year as marketers turn their focus to reaching smartphone and tablet users, according to new data from eMarketer.
Click here to read the entire story on Luxury Daily

Dior, Bergdorf, Dolce and Gabbana and Mercedes – News briefs
Today in luxury marketing – Robert Pattinson confirmed as new face of Dior; Bergdorf unveils revamped Chanel boutique; Keep Dolce and Gabbana out of prison; Daimler sees better second-quarter earnings on cost cuts.
Click here to read the entire story on Luxury Daily

3 aspects of mobile business intelligence that retailers must get
In retailers’ haste to get a mobile solution to help manage business from afar, we need to slow down a little to consider four areas of mobile business intelligence for retail that will either make or break your investment.
Click here to read the entire story on Luxury Daily