Mobile Commerce

Companies face a 'paradox' between digital personalization and data privacy

As more consumers shop online via mobile devices daily, retailers are striving to create a relevant digital experience and protect data, a new report found.

By Tatiana Walk-Morris • Feb. 25, 2020

Google tops Facebook, Instagram in e-commerce activity, study finds

Google's ability to drive stronger sales and web traffic than the social giants indicates key differences in how people use the respective platforms.

By Robert Williams • Feb. 25, 2020

BorderX Lab reports traffic, customer growth amid coronavirus outbreak

The company states that Chinese consumers are turning to e-commerce to buy luxury goods and essentials as the epidemic lingers.

By Tatiana Walk-Morris • Feb. 21, 2020

Holiday online sales reached over $137B

An eMarketer report found that total retail sales during the season exceeded $1 trillion for the first time.

By Tatiana Walk-Morris • Feb. 19, 2020

YouCam features runway beauty trends via AI, AR tech

The augmented reality beauty company teamed up with PRIV to highlight makeup looks from Fashion Week. 

By Tatiana Walk-Morris • Feb. 18, 2020

Instagram overtakes Facebook in audience of top 50 brands, study says

Consumer interactions with brands on the social platforms fell during the holiday quarter, even among popular industries like fashion.

By Robert Williams • Feb. 14, 2020

Walmart to end Jet Black service

The retail giant is pulling back on its high-end shopping service in New York and folding the technology into its broader business. 

By Ben Unglesbee • Feb. 13, 2020

Study: Mobile gamers prefer DTC brands over retailers

Consumers are more likely to engage with an in-app rewarded ad than a social media sponsored post, according to a Tapjoy survey.

By Robert Williams • Feb. 13, 2020

The appeal of cashierless stores? Speed and short lines

Health and beauty could gain the most from adopting the concept, per a report from USA Technologies and PYMNTS.com.

By Tatiana Walk-Morris • Feb. 12, 2020

Macy's adds perks to loyalty program

The rewards program expansion comes as the retailer rethinks its physical store and digital strategies. 

By Tatiana Walk-Morris • Feb. 11, 2020

Pinterest debuts verified merchant program after 46% revenue jump

The platform will let approved brands and retailers participate in new shopping experiences in an effort to convert passive users into active buyers.

By Robert Williams • Feb. 07, 2020

7-Eleven tests cashierless store at Texas HQ

The c-store and Amazon Go are testing the waters of cashierless commerce, as startups are looking to scale similar technology. 

By Tatiana Walk-Morris • Feb. 07, 2020

Mobile messaging firm Attentive raises $70M

CEO Brian Long stated that, "brands will be expected to engage in real-time, two-way conversations with their customers via mobile messaging." 

By Tatiana Walk-Morris • Feb. 04, 2020

Bond raises $15M for last-mile delivery tech

Lightspeed Venture Partners participated in the funding round for the company, which aims to improve the last-mile experience for DTC brands.

By Tatiana Walk-Morris • Jan. 30, 2020

1-800-Flowers revamps app with AR bouquets, Venmo payments

Ahead of Valentine's Day, the flower delivery service relaunched its desktop website as a progressive web app for easier smartphone browsing.

By Robert Williams • Jan. 30, 2020

Sephora, Estée Lauder debut shoppable makeup try-ons on Pinterest

The social platform's new Try On feature uses augmented reality and works with Lens, the image-sharing app's visual search tool.

By Robert Williams • Jan. 28, 2020

Retailers see 42% of online sales from mobile devices, study says

Almost two-thirds of retailers said they're integrating mobile tech into e-commerce, but only 14% described themselves as a "mobile-first" organization.

By Robert Williams • Jan. 28, 2020

Over half of retailers will increase 2020 social media ad budgets, study says

Facebook, retailers' biggest priority, has added more e-commerce features to better woo these marketers.

By Robert Williams • Jan. 24, 2020

Digital styling platform StyleBox announces beta launch

The company took aim at competitors in the space, claiming its service does not use AI to "fully replace humans or put stylists behind the scene."

By Tatiana Walk-Morris • Jan. 23, 2020

David's Bridal unveils concierge chatbot Zoey

The technology helps iPhone users book appointments and can free up employees to spend more time interacting with customers in stores.

By Robert Williams • Jan. 22, 2020

7 hot mobile trends for 2020

From TikTok to improving in-store tech for employees, here's what's on the horizon for retailers. 

By Tatiana Walk-Morris • Jan. 22, 2020

Google unifies apparel shopping on mobile search

The company won't charge retailers and brands to be included in a new search section, which includes products from more than 1 million online shops.

By Robert Williams • Jan. 17, 2020

Shoppers want to use mobile payment in stores

Mobile wallet adoption is on the rise, but U.S. retailers have been slower to adopt the technology than companies in other parts of the world, a study found.

By Krishna Thakker • Jan. 17, 2020

Holiday shoppers spent more than $50B via smartphone

Mobile accounted for 84% of the season's e-commerce growth, according to a new report by Adobe. 

By Tatiana Walk-Morris • Jan. 16, 2020

Microsoft tailors collaboration tools to underserved front-line workers

At Mattress Firm, the shift to Microsoft Teams responded to an organic adoption of communication platforms from front-line employees, said CIO Jon Sider.

By Roberto Torres • Jan. 15, 2020