Mobile Commerce

Poshmark IPO illustrates 'super-charged' secondhand market

The secondhand digital marketplace saw shares more than double in its public debut. 

By Kaarin Vembar • Jan. 19, 2021

Mobile ad spending surged 26% in 2020 as pandemic fueled demand: report

Consumers also showed greater willingness to conduct transactions through their phones, spending $143 billion on mobile apps in 2020, per App Annie. 

By Peter Adams • Jan. 19, 2021

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Trendline

Inside the mobile trends shaping retail

Consumers driven to stay home spent more time on their devices to engage with the outside world. 

By Retail Dive staff

Nike's apps played crucial role in driving engagement, 2020 digital sales growth

Its app suite underscores a philosophy of accessibility for shoppers, while helping Nike gather data on purchasing habits, personal information and exercise routines that can inform future marketing.

By Robert Williams • Jan. 15, 2021

Mastercard pilot turns smartphones into a point-of-sale device

Expansion into the contactless tech space has accelerated due to the pandemic and is expected to continue. 

By Kaarin Vembar • Jan. 14, 2021

Ads on Facebook may not be that important for brands after all, Forrester data shows

An analyst with the research firm studied what happened when companies pulled their advertising from the social platform during a boycott last year. 

By Ben Unglesbee • Jan. 13, 2021

Walmart to test refrigerated boxes that store grocery orders outside homes

The secure, internet-connected units can hold items at various temperatures and use ultraviolet light to kill viruses, mold and mildew.

By Sam Silverstein • Jan. 13, 2021

Affirm IPO hits $1.2B

The buy now, pay later tech company announced an initial public offering stock price of $49, but opened at nearly $100 on its first day of trading.

By Daphne Howland , Kaarin Vembar • UPDATED: Jan. 19, 2021 at 9:52 a.m.

Amazon, Walmart dominate shopping app downloads in 2020: report

Target, eBay and Wayfair also made the top 10 list as consumers increasingly rely on mobile as a shopping channel, per Apptopia. 

By Kaarin Vembar • Jan. 11, 2021

Beauty tech company Perfect Corp. raises $50M

The developer of virtual beauty app YouCam Makeup will use the Series C funds to further invest in AI technology and global expansion.

By Tatiana Walk-Morris • Jan. 07, 2021

EBay targets mobile shoppers with holiday AR sweepstakes

The online marketplace teamed with NBA star Anthony Davis to promote the web-based game and give away 500 pairs of collectible sneakers.

By Robert Williams • Jan. 05, 2021

Consumers spent over $100B on mobile apps in 2020: report

As shopping shifted from in-store to online, mobile purchases reached record-breaking heights. 

By Tatiana Walk-Morris • Jan. 05, 2021

Afterpay basket size jumps 30% over the holidays

The installment payments firm benefited from pandemic-induced behaviors in favor of contactless buying.

By Kaarin Vembar • Jan. 05, 2021

Pandemic-fueled omnichannel shopping surge here to stay: Nielsen

Buying across both store and online channels increased 50% in 2020 and doesn't show signs of slowing anytime soon, the data firm noted.

By Rosie Bradbury • Jan. 05, 2021

Study: Influencer impact up 57% amid shift to Instagram Stories, TikTok

While the number of Instagram #ad posts declined this year, sponsored Stories on the platform and TikTok activity rose, Klear found.

By Chris Kelly • Dec. 22, 2020

Verishop launches group video shopping feature

The new offering can host up to five people and allows friends to browse products together.

By Maria Monteros • Dec. 22, 2020

Google launches AR beauty try-on tools in app

The tech giant teamed up with ModiFace and Perfect Corp. to allow consumers to virtually test cosmetics.

By Tatiana Walk-Morris • Dec. 21, 2020

Walmart enlists top TikTok creators for first-of-its-kind shoppable livestream

A one-hour variety program showcasing Walmart's holiday offerings illustrates why the retailer is interested in acquiring a stake in the app.

By Peter Adams • Dec. 18, 2020

Amazon Fashion launches custom T-shirt sales

Available in the U.S., the app-based tech helps customers determine their ideal size, fit, color and style, and could reduce returns and waste.

By Daphne Howland • Dec. 15, 2020

Contactless offerings surge, but may be 'duct-tape solutions' for now: report

Touch-free payment and pickup options are gaining in popularity, but retailers haven't fully figured them out yet, according to NewStore.

By Tatiana Walk-Morris • Dec. 15, 2020

Instagram debuts Shopping in Reels

Brands and creators can tag products in the videos they post, which users are able to view or purchase from directly.

By Tatiana Walk-Morris • Dec. 15, 2020

WhatsApp introduces carts feature to simplify in-app purchases

The platform has rolled out e-commerce features in recent years to help sellers connect with customers.

By Tatiana Walk-Morris • Dec. 15, 2020

Snapchat adds Perfect Corp.'s AR beauty testing

Beauty brands will be able to add virtual storefronts to the social platform and transform AR experiences into shoppable lenses.

By Tatiana Walk-Morris • Dec. 14, 2020

Tastemade feasts on shoppable video as mobile viewership grows

Collaborations with Amazon and Walmart foretell the future of mobile video, the digital media company says.

By Robert Williams • Dec. 11, 2020

7-Eleven unveils mobile wallet to enable contactless payments

The retailer aims to bring cash users into the digital wallet space and make its rewards program more accessible.

By Tatiana Walk-Morris • Dec. 08, 2020

Levi's unveils clothes for Snapchat Bitmoji and their real-life counterparts

The Levi's x Bitmoji collection includes 12 curated looks and a link to the brand's website so users can dress like their avatars.

By Robert Williams • Dec. 07, 2020