Marketing: Page 38


  • Inside of GNC's flagship store in Pittsburgh, Pennsylvania.
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    Courtesy of GNC
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    GNC opens flagship store in Pittsburgh

    The new store is part of the brand’s strategy to redesign brick and mortar layouts for an enhanced shopper experience.

    By Tatiana Walk-Morris • Nov. 7, 2023
  • A person with a cardboard box marked "Amazon" going up steps outside.
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    Courtesy of Amazon
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    Amazon rolls out early Black Friday deals

    Following a positive quarter, the e-commerce giant is competing with other major retailers for shoppers ahead of the sales event.

    By Tatiana Walk-Morris • Nov. 7, 2023
  • Trendline

    Top 5 stories from Retail Dive

    From tariff challenges to DEI pressure, the industry is navigating a number of headwinds in 2025.

    By Retail Dive staff
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    Alex Wong via Getty Images
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    Amazon allegedly welcomed ‘defect’ ads. What does it mean for retail media?

    The prevalence of junk ads on the platform eventually led Amazon to implement a “cost of defect” into its ad auction, the FTC’s antitrust complaint alleges.

    By Peter Adams • Nov. 7, 2023
  • Build-A-Bear Workshop store
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    "Potomac Mills Build-A-Bear Workshop" by Aolden23 is licensed under CC BY-SA 3.0
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    The right stuff: How Build-A-Bear is creating a cuddly (and lucrative) empire

    The specialty retailer is landing record sales, enticing adult shoppers and sporting a plethora of store formats. It’s even made a holiday movie.

    By Nov. 7, 2023
  • Vizio Home Depot campaign on TV
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    Courtesy of Vizio
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    Home Depot, Vizio create shoppable content for the holidays

    “Merry & Bright” stars Jordin Sparks and features QR codes that take consumers to a Shop the Look page on the retailer’s website.

    By Aaron Baar • Nov. 6, 2023
  • Grey and white Allbirds sneakers modeled on two feet atop a wood chair
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    Permission granted by Allbirds
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    Allbirds releases updated version of Wool Runner shoe

    The brand — which is undergoing a transformation plan — launched the original version of what would become its first-ever sneaker in 2016.

    By Dani James • Nov. 6, 2023
  • Folded business shirts and other merchandise sit on blond wood shelves.
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    Courtesy of J.McLaughlin
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    J.McLaughlin opens second menswear-only store

    The Palm Beach, Florida, location comes as the brand places a renewed focus on its men’s business.

    By Howard Ruben • Nov. 6, 2023
  • Bath & Body Works products from its Mens line.
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    Courtesy of Bath & Body Works
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    Bath & Body Works takes men’s products on tour with immersive pop-up

    The showcase will be stationed alongside sporting events on a tour of nine markets as the company builds its male customer base.

    By Nov. 6, 2023
  • An Ikea store in a strip mall.
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    Courtesy of Ikea
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    Ikea is discontinuing in-store discount for loyalty members

    The free membership will still have perks like exclusive deals and hot drinks. But the 5% off markdown announced last year disappears in February.

    By Nov. 6, 2023
  • LaMelo Ball in a Foot Locker ad
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    Courtesy of Foot Locker
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    Foot Locker hypes up holidays with major brands, NBA stars

    The campaign features Nike, Puma and Adidas alongside basketball’s biggest names and arrives as the retailer launches a sneaker-focused brand platform.

    By Chris Kelly • Nov. 6, 2023
  • The True Classic Houston storefront.
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    Courtesy of True Classic
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    True Classic debuts its first owned and operated store

    The DTC brand plans to add three locations by the end of the year. The openings come after the company opened stores in partnership with Leap.

    By Howard Ruben • Nov. 3, 2023
  • A white and black colored Figs storefront in LA with mannequins in scrubs.
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    Courtesy of Figs
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    Figs opens first brick-and-mortar store

    The DTC healthcare apparel brand opened an LA shop, announced plans for a second location in Philadelphia and raised its full-year outlook.

    By Dani James • Nov. 3, 2023
  • Column

    The Weekly Closeout: Christy Sports overhauls its C-suite, Simon malls to close on Thanksgiving

    The outdoor retailer named a number of top positions, including CEO, while the REIT will shut most of its doors on the holiday.

    By Retail Dive Staff • Nov. 3, 2023
  • Exterior shot of the EBay store in NYC.
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    Courtesy of EBay
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    EBay opens streetwear pop-up in New York City

    “Canal Street Wear” will sell authenticated items from the marketplace’s sellers and allow shoppers to verify the authenticity of their own goods.

    By Tatiana Walk-Morris • Nov. 3, 2023
  • The interior of a clothing store.
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    Courtesy of Amazon
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    Amazon closing brick-and-mortar apparel stores

    The closures involve just two locations, but represent a further retreat from non-grocery brick-and-mortar retail.

    By Nov. 2, 2023
  • Computer screen that shows Best Buy employees during a livestream event.
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    Courtesy of TalkShopLive
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    Best Buy launches livestream holiday shopping series

    In a partnership with TalkShopLive, the retailer is hosting three live shopping events that feature products from its new categories.

    By Tatiana Walk-Morris • Nov. 2, 2023
  • A child sleeps with a dog in a holiday setting for Target's 2023 holiday campaign
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    Permission granted by Target
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    Target lights up digital in holiday push that balances sentiment, value

    The return of experiential activations and a 20% increase in digital investments aim to drive home a message around affordability.

    By Peter Adams • Nov. 2, 2023
  • Walmart reunites Mean Girls stars
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    Retrieved from Walmart on November 01, 2023
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    Walmart reunites ‘Mean Girls’ to boost Black Friday push

    Lindsay Lohan and company recreate scenes from the iconic teen comedy for a new generation as the retailer looks to expand the idea of Black Friday.

    By Chris Kelly • Nov. 1, 2023
  • Kim Kardashian standing next to an NBA podium holding a basketball.
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    Courtesy of Skims
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    Skims named official underwear partner of the NBA, WNBA and USA Basketball

    The partnership comes on the heels of the Kim Kardashian-founded brand announcing last week that it was entering the men’s category.

    By Howard Ruben • Nov. 1, 2023
  • A person holding wrapped gifts from Sur La Table.
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    Courtesy of Sur La Table
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    Sur La Table partners with Walmart GoLocal for same-day delivery

    The specialty cookware company will roll out the delivery service across the U.S. by mid-November — just in time for the holidays. 

    By Tatiana Walk-Morris • Nov. 1, 2023
  • A Container Store banner outside a store.
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    "Container Store" by colleen is licensed under CC BY-SA 2.0
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    The Container Store doubles down on Custom Spaces business with new garage line

    The company is building out its garage offering with Garage+ by Elfa and expanding design options through its Preston line.

    By Oct. 31, 2023
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    Lush
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    Lush launches wholesale partnership with Ulta Beauty

    The brand is selling a range of exclusive products available only on the beauty retailer’s website.

    By Oct. 31, 2023
  • A Skinny Confidential shopping bag.
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    Courtesy of The Skinny Confidential
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    The Skinny Confidential lands in Nordstrom

    The move marks the first nationwide retail partnership for the company’s beauty brand, which launched in 2021.

    By Howard Ruben • Oct. 30, 2023
  • Target holiday staffing
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    Courtesy of Target
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    Target to offer weekly deals through Black Friday weekend

    The retailer is also bringing back its price match guarantee for the season, which will meet select competitors’ prices for two weeks after purchase.

    By Tatiana Walk-Morris • Oct. 30, 2023
  • The interior of the On store in Miami.
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    Courtesy of On
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    On opens Miami store as it looks to expand brick-and-mortar presence

    The Swiss athletics brand aims to increase the pace of owned store growth, planning to open 20 to 25 stores per year.

    By Howard Ruben • Oct. 27, 2023