Petitions call on Amazon, Nike to cut Trump ties

Activists are pressuring Amazon and Nike to follow in Macy's footsteps and distance themselves from the controversial presidential candidate.

By Daphne Howland • April 12, 2016

Target teams up with celebrity trainer in newest wellness push

Tracy Anderson has her critics, but the collaboration is a canny merchandising move for Target.

By Daphne Howland • April 12, 2016

Explore the Trendline➔

Gen Z and the next-generation consumer

If there's anything retailers want more than financial stability right now, it's to understand Gen Z. 

By Retail Dive staff

H&M duets with rapper MIA for World Recycle Week campaign video

The Swedish retailer has come a long way from the days when it discarded and destroyed unsold clothing.

By Daphne Howland • April 12, 2016

Facebook unveils new tool for retailers to share branded content

The social media giant aims to make its pages more useful to marketers—and itself.

By Daphne Howland • April 11, 2016

Cadillac teams with CFDA for Retail Lab store, mentorship program

The pop-up program could help bring change to ingrained fashion retail traditions.

By Daphne Howland • April 7, 2016

From phone to store, the entire customer experience is the key

In an omni-channel world, retailers need to meet customer expectations across all platforms. Here's how they can do it.

By Ian P. Murphy • April 6, 2016

Kik launches chatbot shop for brands to connect with consumers

The popular messaging app will enable brands like Sephora and H&M to provide styling and product advice to customers, as well as the ability to purchase directly from within the app.

By Kelsey Lindsey • April 6, 2016

As Target leaves Haworth for GroupM, Wal-Mart weighs media review

Target’s $686.3 million media and planning business is moving to GroupM after more than 45 years with Haworth Media and Marketing.

By David Kirkpatrick • April 6, 2016

Burberry runs first luxury Snapchat Discover campaign

The campaign promotes the launch of the Mr. Burberry men’s fragrance and grooming product line. 

By Jason Ankeny • April 5, 2016

Target revamps Cartwheel app to include third-party coupons

Target’s money-saving app is already a hit, and improvements could make its customers happier and stickier.

By Daphne Howland • April 5, 2016

How gender-targeted marketing is hurting toy retail

Experts say that store shelves separating toys for boys from those for girls limit children's imaginations—and retailer revenues.

By Jason Ankeny • April 4, 2016

Bloomingdale's joins festival pop-up craze

But the upscale retailer is keeping its pop-ups in store, unlike rivals that are setting up at the festivals themselves.

By Daphne Howland • April 4, 2016

Lane Bryant, Glamour collaborating on body-positive fall fashion collection

The plus-size retailer's efforts to encourage women to wear the clothing they want could turn its image around.

By Daphne Howland • March 31, 2016

Survey: Non-celebrity bloggers better influencers than celebrities

Millennial shoppers are more inspired by blogs and social media, especially Facebook and YouTube, than celebrity endorsements.

By Daphne Howland • March 30, 2016

Neiman's marketing chief calls it quits

Wanda Gierhart spearheaded the company's omnichannel efforts and its Snap.Find.Shop. visual search app.

By Ian P. Murphy • March 29, 2016

Reveal Mobile, Unacast partner to connect beacons and advertising

The deal promises to help merchants more effectively capitalize on data collected from beacons.

By Ian P. Murphy • March 27, 2016

Report: Mobile now dominates Chinese e-commerce

Almost two-thirds of Chinese e-commerce sales in Q4 2015 originated on mobile devices.

By Ian P. Murphy • March 27, 2016

Square partners with Facebook to offer ad buys

Clients will be able to buy and measure ads on Facebook through the payments platform. 

By Ian P. Murphy • March 24, 2016

Starbucks will launch prepaid card to expand loyalty program

But it’s not clear whether expanding the utility of its points will help Starbucks ease backlash against earlier changes.

By Daphne Howland • March 24, 2016

Survey asks customers: How much email is too much email?

Five e-mails from retailers per week was the limit for the majority of survey respondents. 

By Ian P. Murphy • March 23, 2016

Nordstrom hits the festival circuit with pop-up shops

The pop-up 'pods' debuted at South by Southwest (SXSW) last week and will continue on to three more music festivals this spring.

By Ian P. Murphy • March 22, 2016

Pinterest is testing video ads

Pinterest’s foray into the popular video ad format is a test of promoted video pins among a small group of users.

By David Kirkpatrick • March 21, 2016

Lowe's, Microsoft team up on virtual home renovation tool

Microsoft HoloLens VR technology is used to display renovation options. 

By Ian P. Murphy • March 21, 2016

Uniqlo expands apparel sales to Spring's m-commerce marketplace

The Spring deal represents the first third-party seller agreement for the Japanese fast-fashion chain. 

By Ian P. Murphy • March 18, 2016

Instagram follows Facebook, Twitter in shifting to curated feed

A new algorithm will determine the order of posts in users' feeds based on their interests.

By Ian P. Murphy • March 17, 2016