Consumer Trends


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    Courtesy of Walmart
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    Walmart: This year, AI tinkering ‘becomes transformation’

    A year from now, customers will look back and realize just how much has changed about the shopping experience, Walmart’s Daniel Danker predicts.

    By Jan. 15, 2026
  • Dick's executive chairman Ed Stack speaking during a panel with BJ's CEO Bob Eddy at the National Retail Federation's Big Show.
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    Courtesy of National Retail Federation
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    What 10 retail executives have to say about AI

    Executives from Dick’s Sporting Goods to Macy’s offered insights as the industry grapples with integrating the new tech into their operations.

    By , Jan. 15, 2026
  • Trendline

    Digital innovation and technology trends in retail

    Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.

    By Retail Dive staff
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    Daphne Howland/Retail Dive
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    ‘You have to be willing to challenge everything’: VF Corp leaders discuss turnaround progress

    Executives from Vans, The North Face and Timberland laid out their plans for evolution while maintaining each brand’s heritage.

    By Jan. 14, 2026
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    Daphne Howland/Retail Dive
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    Five Below CEO Winnie Park reflects on one year at the helm

    The Forever 21 veteran redefined the retailer’s target customer, simplified its pricing structure and is eyeing more changes to product assortment.

    By Jan. 13, 2026
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    Scott Olson via Getty Images
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    Deep Dive

    6 retail trends to watch in 2026

    From pricing dynamics to the shifting state of malls, here are the trends we’ve got our eye on in 2026.

    By Retail Dive Staff • Jan. 8, 2026
  • People walking by Nordstrom's New York City store at the holidays.
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    Daphne Howland/Retail Dive
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    US e-commerce spend reached nearly $258B over the holidays

    Adobe Analytics data found consumer spending grew 6.8% compared to 2024, with buy now, pay later usage reaching a new high.

    By Jan. 7, 2026
  • Three boxes stacked with a bow on top in a holiday scene.
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    Getty Images
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    Visa, Mastercard track roughly 4% US holiday retail sales growth

    The 2025 holiday season saw consumers shopping across channels to land the best deals and maximize convenience, according to new reports. 

    By Tatiana Walk-Morris • Jan. 6, 2026
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    Permission granted by Target
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    What shaped retail’s holiday season in 2025

    It was a year of AI-generated gift recommendations, tariff upheaval and increased financial stress on shoppers.

    By Retail Dive Staff • Jan. 6, 2026
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    Returns expected to spike in the new year

    Compared to earlier in the holiday season, returns will rise by up to 15% in the first two weeks of this month, according to Adobe Analytics.

    By Howard Ruben • Jan. 5, 2026
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    Kendall Davis/Retail Dive
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    Podcast

    The Backroom: Contemplating retail in 2026 with Doug Stephens

    The retail strategy adviser talks about trust in the age of emerging AI and the industry’s potential to shape our society.

    By Retail Dive Staff • Dec. 22, 2025
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    Dani James/Retail Dive
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    Target beats drum on value beyond pricing

    The retailer is working to "prioritize value perception" with a balance of merchandising newness and affordability, according to Jefferies analysts.

    By Dec. 22, 2025
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    Daphne Howland/Retail Dive
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    Column

    The Weekly Closeout: Levi’s adds Target vet to board, plus more Black Friday ‘standouts’

    Jeffrey Jones, a former chief marketer at Target, will join the apparel maker in January. Meanwhile, analysts called out On and Hoka as big winners from the sale season.

    By Retail Dive Staff • Dec. 19, 2025
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    Courtesy of TikTok
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    TikTok Shop is driving social commerce growth

    The platform’s sales are forecast to surpass $20 billion next year, and reach over $30 billion in 2028, according to Emarketer.

    By Tatiana Walk-Morris • Dec. 18, 2025
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    Kaarin Moore/Retail Dive
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    Run retail run

    Over 54,000 runners recently participated in the Chicago Marathon, with some 1.7 million spectators lining the streets. They came to race — and to shop.

    By Dec. 18, 2025
  • People walking by Nordstrom's New York City store at the holidays.
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    Daphne Howland/Retail Dive
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    NRF expects ‘record’ number of Super Saturday shoppers

    Of those who plan to shop, nearly half will do so both online and in stores, with department stores and discount retailers among the top destinations.

    By Dec. 17, 2025
  • The inside of an apparel store, with clothes hanging on a rack underneath a sign that reads "Toad Again."
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    Daphne Howland/Retail Dive
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    Are secondhand sales beefing up this little retail segment?

    Wells Fargo economists suspect that sales of used items helped push sales at “miscellaneous retailers” up more than 8% in the last 10 months.

    By Dec. 17, 2025
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    Getty Images
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    Could digital product passports transform customer experience?

    Customer and product experiences are often separated, but digital product passports force “those two worlds to merge,” said Renascence Consulting CEO Aslan Patov.

    By Michael Brady • Dec. 16, 2025
  • A sign posted on a blue-painted clapboard building says "AE" and "Aerie" as clouds drift in a blue sky.
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    Daphne Howland/Retail Dive
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    Apparel sales on the rebound despite tariffs, consumer anxiety

    Several clothing retailers beat expectations in Q3, possibly fueled by consumers’ ongoing shift away from their pandemic-era wardrobes.

    By Dec. 16, 2025
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    Getty Images
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    Combating the consumer ‘joy deficit’ this season

    Prices are high, shoppers are stressed out and anxiety-inducing marketing doesn’t help. Here’s what retailers can do instead.

    By Dec. 16, 2025
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    Kena Betancur via Getty Images
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    Consumer spending growth could slow in 2026

    Consumers will continue to drive the U.S. economy next year, but a softening labor market may dampen growth, according to Moody’s Ratings.

    By Dec. 15, 2025
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    Adobe Stock

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    Sponsored by Facteus

    The retail visibility gap – and how verified spend closes it

    Your shoppers move fast. Lucky for you, so does Facteus data. See how real-world transaction data transforms strategic decision-making.

    By Andrew Donsbach • Dec. 15, 2025
  • White exterior of Anthropologie storefront in Washington, D.C., with sale signs
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    Dani James/Retail Dive
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    Column

    The Weekly Closeout: Consumers lean on BNPL and Walmart gets excited about Anthropologie

    Reliance on buy now, pay later services has ticked up during the holidays, and the big-box retailer is bringing Anthropologie to its headquarters. 

    By Retail Dive Staff • Dec. 12, 2025
  • AI assistant apps icons for OpenAI ChatGPT, Google Gemini and Anthropic Claude. are pictured on a smartphone screen.
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    Getty Images
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    Retailers band together to maintain customer relationships as third-party AI grows

    As more consumers turn to third-party AI tools in their shopping journeys, who owns that experience?

    By Kristen Doerer • Dec. 12, 2025
  • A shopper in a black tank top and white pants enters a Versace store in Chicago, Illinois.
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    Getty Images
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    Column

    The Weekly Closeout: Prada closes Versace deal and Somnigroup offers to buy a supplier

    Capri Holdings completed a sale of the fashion brand for nearly $1.4 billion, and Somnigroup seeks to acquire Leggett & Platt.

    By Retail Dive Staff • Dec. 5, 2025
  • A range of colored bottles and boxes from skin care brand Versed for sale at Target.
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    Cara Salpini/Retail Dive
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    Mass market beauty sales growth is outpacing prestige

    The beauty category is a bright spot in an otherwise challenging year for retailers, with one-third of consumers planning to shop the category this holiday.

    By Howard Ruben • Dec. 5, 2025