Opinion

The latest opinion pieces by industry thought leaders


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  • 3 pillars to building shopper loyalty

    Many retailers are finding that consumers are loyal to the overall shopping experience, writes Sara Gupta, vice president, retail division, Bazaarvoice.

    Sara Gupta • Sept. 06, 2018
  • The critical role of search in the retail revolution

    As data expands and becomes an increasingly valuable commodity, search becomes more important than ever, writes Microsoft's Christi Olson.

    Christi Olson • Aug. 30, 2018
  • Shaping the future of retail through edge IT

    Retail CIOs' dilemma boils down to the age-old 'cost versus innovation' debate. Nick East, CEO of Zynstra asks: how can they optimize their efficiencies while simultaneously delivering innovation? 

    Nick East • Aug. 23, 2018
  • 5 trends reshaping retail

    Digital transformation is driving a new breed of retail that will take consumers where they've never been before, writes Christi Olson, head of evangelism for search at Microsoft.    

    Christi Olson • Aug. 09, 2018
  • Amazon's private label push is a signal to brands to focus on experience

    In light of Amazon's recent focus on its brands, retailers need to double down on the one thing that Amazon can't offer — the brand experience, writes Sam Kliger, CEO of KWI.

    Sam Kliger • Aug. 02, 2018
  • Specialty retail vs. Amazon: Is it the same old story?

    Retailers can't compete, especially in apparel, by playing Amazon's game. But it's a lot harder for Amazon to win with data against real innovation, writes Lee Peterson. 

    Lee Peterson • July 16, 2018
  • Walmart's Jetblack tells a lot about the future of e-commerce

    The retail giant's concierge service for upscale shoppers faces significant challenges, but Jetblack could be ushering in an era of more personalized e-commerce, writes Twiggle's Amir Konigsberg.

    Amir Konigsberg • July 05, 2018
  • Brick-and-mortar retail's most important renovation: The workforce

    The key to creating vibrant, experiential store environments is people, writes Marcie Merriman of Ernst & Young.

    Marcie Merriman • July 02, 2018
  • More than a store – retail invests in people

    There are 42 million retail workers in the U.S. and it's time to showcase how the industry fosters growth in the workforce, writes RILA's Evan Armstrong.

    Evan Armstrong • June 18, 2018
  • The good, the bad and the ugly from IRCE 2018

    From classroom style lessons to the looming marketplace dominance, IRCE provided some valuable information, writes Chris Walton and Anne Mezzenga.

    Chris Walton and Anne Mezzenga • June 11, 2018
  • Convenience vs value: What retailers need to know about the great consumer divide

    The Great Recession may be in the rear-view mirror, but spending habits have been forever changed, writes Scot Wingo. 

    Scot Wingo • June 05, 2018
  • 'Customer Centricity' is misunderstood

    Putting the customer at the center is an imperative for retailers, but there are lessons to be learned from customer-centric missions gone wrong, writes Brand Integration's James Damian. 

    James Damian • May 24, 2018
  • My favorite retail tech startup of 2018 is woman-led, and that part is important

    Sometimes the best tech solutions are the lowest tech, and one company promises to break away from the pack of meal solution providers in a surprising way, writes Christopher Walton.  

    Christopher Walton • May 24, 2018
  • How Gen Z is driving a cultural shift in retail branding

    Retailers need to embrace change, the kind that starts from within, if they're to engage today's shopper, writes Meredith Ferguson of TMI Strategy.

    Meredith Ferguson • May 02, 2018
  • 5 surprising takeaways from Home Delivery World 2018

    How Amazon, Walmart and Home Depot are tackling some of the stickiest issues in retail today, and we're not just talking last mile. 

    Christopher Walton • April 26, 2018
  • The future of payments will be fast, frictionless and convenient

    Amazon Go may be the impetus, but a host of new technologies are about to change how shoppers pay for goods, writes Manolo Almagro, managing partner at Q Division.

    Manolo Almagro • April 23, 2018
  • The rise of surveillance commerce

    Consumers feel spied on as data are bought, sold and stolen. Lee Peterson of WD Partners asks, "Is this good for brands?" 

    Lee Peterson • April 19, 2018
  • A trade war could hurt retail, jobs and opportunity

    The looming trade war between the U.S. and China would hurt small business, writes Jack Ma, executive chairman of Alibaba. 

    Jack Ma • April 12, 2018
  • How to solve micro issues for big customer experience wins

    It's the little things that matter when it comes to finding and solving shopper frustrations, writes Scott Voigt, founder and CEO of FullStory.

    Scott Voigt • April 11, 2018
  • Living in a marketplace world

    With marketplace sales on the rise, retailers need to develop a strategy to either participate or compete in this new paradigm, writes Michelle Grant, head of retailing research at Euromonitor International. 

    Michelle Grant • April 09, 2018
  • In the Toys R Us void, toy makers should target grocery

    As the massive toy retailer winds down, producers can fill the gaps in their profit-and-loss statements by targeting supermarkets, writes Tim Hall, CEO of research firm Simporter and former Hasbro executive.

    Tim Hall • April 05, 2018
  • 10 retailers leading the way in AR

    Ikea, Anthropologie and Lowe's are among those adopting the immersive tech as it quickly catches on, writes Michael Quoc, CEO and founder of Dealspotr.

    Michael Quoc • April 04, 2018
  • The good, the bad and the ugly of Shoptalk 2018

    From legacy retailers lackluster messaging to startups in the grocery space, there were lessons on every stage last week in Las Vegas, writes independent consultant Christopher Walton.

    Christopher Walton • March 29, 2018
  • 10 tips to get the most out of Shoptalk 2018

    Shoptalk has quickly become retail’s Golden Globes. Christopher Walton, an independent consultant, breaks down what you need to know.

    Christopher Walton • March 14, 2018
  • Walmart hits an e-commerce road bump. What's next?

    The retailer's recent news does not bode well for the Doug McMillon and Marc Lore relationship, nor the larger industry, writes Christopher Walton, former vice president of Target's Store of the Future.

    Christopher Walton • Feb. 26, 2018