This article is by Sean Muller, CEO, iSpot.tv, a company that tracks real-time paid TV media and related earned digital activity across social, search and video. Advertising has long been seen as a culprit for promoting negative stereotypes of women and fostering unrealistic body images. But the so-called "Fem-vertising" movement is aiming to change that by emphasizing pro-woman images and themes in new ad creative. Whether the Fem-vertising movement is a reaction to changing social attitudes or playing a part in shaping them is a debate for another day. But an analysis of the more recent...