Dive Summary:
- Online merchants based inside the U.S. which do not accept international sales on retail merchandise are missing out on eager overseas shoppers, according to a recent survey released by PayPal.
- A staggering 45% of international consumers which were surveyed claim online merchants based in the U.S. were the preferred destination for online shoppers around the globe.
- "Cross border trade is nothing new. Our local stores are filled with goods from around the world. What is new is how easy it has now become for consumers to shop online directly from merchants around the world and the massive opportunity that represents," stated PayPal president David Marcus.
From the article:
The most common items bought were clothing, shoes and accessories, totaling $12.5 billion of cross-border purchases by consumers in these six countries. Next came health and beauty products, $7.6 billion; personal electronics, $6.0 billion; computer hardware, $6.0 billion; jewelry, gems and watches, $5.8 billion.
