Dive Summary:
- The Texas Supreme Court has decided that Michaels had illegally asked for the ZIP codes of its credit card customers.
- It was found that the retailer used this information to send out unsolicited sales pitches to customers.
- The finding comes after a customer filed a lawsuit against Michaels in 2011 after she was asked for her ZIP code.
From the article:
It’s a good, strong finding for consumers,” said Deirdre Cummings, legislative director for the consumer group MassPIRG. “It’s right on the mark.”
A customer filed a class-action lawsuit against Michaels in 2011 after cashiers asked for her ZIP code at the Everett store. The plaintiff, Melissa Tyler, began receiving unsolicited phone and mail pitches from Irving, Texas-based Michaels. ...