Dive Summary:

• Paypal has announced it will begin testing on its new facial recognition mobile app which will allow in-store consumers to make purchases using facial verification.
• The company introduced the details in early 2013 and the app is currently being testing among 12 separate retail outlets throughout London. The new service gives customers the ability to search for participating retailers via Paypal mobile app.
• The app allows customers to ‘check-in’ with participating retailers, then upload their photo and create a profile within the store’s interface to make purchases.

From the article:

This process is similar to check-ins through apps like Facebook (FB_) and Foursquare. When customers have checked in and are ready to make a purchase, the retailer charges them by clicking on the customer's image on the business' own PayPal app. The customer then receives an alert on their phone and an email receipt.