Dive Brief:
- Flash sales e-tailer Joss & Main is reporting a surge in sales during the third quarter of 2013.
- Joss & Main credited, mobile commerce growth, saying 40% of their total revenue is now credited to purchases made via mobile commerce.
- “Additionally, in June 2012 we introduced an iPhone app and an iPad app—we’ve seen almost 1 million downloads—and redesigned our m-commerce web site. We’ve invested a ton of time in improving the Joss & Main experience across all platforms and are very happy to see the results follow,” said Paul Toms with Joss & Main.
Dive Insight:
If your retail operations don't already have a tablet strategy, you're probably behind the curve right now, and and results such as these are a testament to how consumer behavior looks right now on mobile screens.