Dive Summary:
- eBay has formed a new Design Advisory Board centered on improving product listings and web features.
- The retailer has appointed former president of the Rhode Island School of Design John Maeda to executive chairman of the committee.
- Prior to his stint with the Rhode Island School of Design, Maeda taught media arts and science for the Massachusetts institute of Technology.
Dive Insight:
Maeda is a graphic designer in addition to a published author and will help lead eBay’s design and product development initiatives as the company continually strive to improve its online storefront interface for e-commerce consumers. “In today’s technology-driven commerce environment, design thinking is critically important at the intersection of business and technology,” said eBay CEO John Donahoe. “(Maeda) will be instrumental in helping us evolve our design thinking capabilities to deliver differentiated commerce products and experiences.”