Hermès goes beyond product placement with personified watches
French leather goods brand Hermès is spreading awareness for its Nantucket watch collection with a social video that shows time elapsing through dancers.
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Lane Crawford gathers modern thinkers to prepare consumers for fall
Chinese department store chain Lane Crawford is inspiring new season purchases through a fall campaign that features six modern thinkers.
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Luxury Retail Summit 2014 New York Sept. 9: St. Regis, MissoniHome, Christie’s Watch Shop, Leading Hotels of the World, Breeders’ Cup, WSJ., Eleven James, Crest and Co.
Registration is open for the second annual Luxury Retail Summit: Holiday Focus 2014 conference Tuesday, Sept. 9, 2014 in New York featuring speakers from St. Regis, MissoniHome, Christie’s Watch Shop, The Leading Hotels of the World, Crest and Co., Eleven James, WSJ. magazine, ForbesLife, Bloomberg Pursuits, Style Coalition and leading luxury-focused agencies and market researchers.
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Purdey opens up sealed bid auction for bicentennial collection
British gun and rifle maker James Purdey & Sons is conducting an auction by mail for its bicentennial “Trio of Guns” collection that concludes Dec. 19.
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Four Seasons flies skiers peak to peak
Four Seasons Hotels and resorts is bringing a highly curated private jet experience to the mountains this winter.
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Frick Collection provides extended, immersive visitor experience via app
The Frick Collection is facilitating the guest experience by releasing a new application equipped with useful resources.
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Vanity Fair inspires wardrobe envy with September style issue
Louis Vuitton, Armani and Gucci were some of the fashion marketers that looked to Condé Nast-owned Vanity Fair’s September issue to reach consumers within the style-themed content.
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Chanel, Land Rover, Louis Vuitton, Jaguar – News briefs
Today in luxury marketing – Karlie Kloss is the new face of Chanel’s Coco Noir fragrance; Land Rover recalls 46,515 SUVs in US, Canada for air bag issue; Louis Vuitton to land in Dover Street Market; Upcoming Jaguar XE Sedan: Mostly aluminum for fuel efficiency with luxury.
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