Dive Summary:
- Target has announced it will re-introduce its popular school donation program, Give With Target, and plans to donate $5 million to schools across the U.S.
- Participants in the program are allowed to vote online via Facebook, the popular social media site, for individual schools of their choosing to receive the allocated funds. The maximum donation for each school is $10,000.
- “By rallying communities across the country in support of education, Target is playing a role in helping put more kids on the path to high school graduation,” remarked Laysha Ward, Target president for community relations.
From the article:
The Give With Target initiative is part of the retailer’s commitment to donate $1 billion to educational organizations by the end of 2015. In 2012, Target contributed the funds for classroom necessities to more than 30,000 U.S. schools.
