Dive Brief:
- Two-day shipping service ShopRunner has raised in excess of $200 million from investors through recent funding efforts.
- ShopRunner is a main competitor of Amazon Prime and provides members two-day shipping service on merchandise purchased from participating retailers.
- According to details from Internet Retailer, the new round of funding for ShopRunner could be utilized to increase the company workforce in mobile engineering and sales.
Dive Insight:
Last month, Google expanded Google Shopping Express with an accompanying mobile app for the same-day shipping service. Despite a high-figure company valuation of nearly $600 million, the most daunting challenge for ShopRunner could lie looking ahead could be the company’s own for-profit business model.