Dive Summary:
- RadioShack has announced it will hire Merianne Roth as the new VP of communications for the company, according to RetailingToday.com.
- Roth formerly served as JC Penney director of consumer brand marketing and publicity, and Pier 1 Imports, as public relations manager.
- Handling RadioShack’s corporate and internal communications, as well as public relations, will be among Roth’s potential responsibilities for the company.
From the article:
"I am very happy to welcome Merianne to the RadioShack team," said Warren. "She brings a wealth of experience in public relations and marketing communications with her, and in-depth knowledge of our industry as well as our hometown community. I am confident that she will provide valuable support and counsel to our executive management team."