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WhatsApp Snapchat copycat feature gives marketers more options – Mobile Marketer

Author

Staff reports

Published

Feb. 22, 2017

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WhatsApp Snapchat copycat feature gives marketers more options
Facebook-owned mobile messaging application WhatsApp has adopted its own version of Snapchat’s stories feature, also recently appearing on Instagram, allowing marketers more platforms to cater to social media users.
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Mike and Ike partner with Paul George, NBA 2K17 for social campaign
Just Born Quality Confections, the makers of Mike and Ike and Hot Tamales candies, has teamed up with NBA star Paul George in New Orleans to introduce its new limited-edition promotional packaging through Snapchat and Instagram.
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Cup Noodles targets music streamers in first U.S. campaign in years
Cup Noodles is turning to mobile music streaming to promote its brand with a new SoundCloud campaign that puts the focus on new music.
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