Stock market’s volatility threatens mobile hiring if it continues
While the stock market’s recent volatility has depreciated the value of several digital conglomerates, other technology companies should not let this prevent them from hiring for mobile-related positions as these bumps are likely to have only a short-term effect.
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Hidden Valley leaps into beacon marketing for in-store meal inspiration
In its first foray into proximity marketing, Clorox has launched a mobile-focused fall campaign for its Hidden Valley and Soy Vay brands that seeks to engage shoppers with quick tips – or hacks – for dinnertime.
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Feeding America an early nonprofit adopter of Snapchat filters
Nonprofit Feeding America is raising awareness of the hunger problem in the United States with a comprehensive mobile-driven campaign that takes the typical selfies activation to the next level by leveraging Snapchat for an out-of-home engagement opportunity.
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Marriott entices job seekers on Instagram with LinkedIn business events
Marriott International appealed to job seekers on Instagram this week by promoting career site LinkedIn’s nationwide tour, which enables consumers to receive free headshots and networking opportunities, on the social network as well as a mobile-optimized site.
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