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Snapchat acquires Israeli AR firm ahead of rumored 2017 IPO – Mobile Marketer

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Snapchat acquires Israeli AR firm ahead of rumored 2017 IPO
Snapchat has acquired Israeli augmented reality startup Cimagine for a purported $35 million, but both companies are keeping mum on their plans for the future.
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Russell Athletic gives high school coaches a chance to thank seniors
Russell Athletic’s latest commercial, which aired during the nationally-televised Russell Athletic Bowl, provided coaches around the country the opportunity to thank their outgoing seniors, the culmination of a month-long digital campaign.
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Audi changes the game by challenging gender roles
German automaker Audi is eradicating stereotypical gender roles with a video that encourages individuals and children to play with or drive whatever they want, no matter their sex.
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