Hermès fires back at LVMH, deepens tangled feud
Family-owned Hermès filed a lawsuit against luxury conglomerate LVMH Moët Hennessy Louis Vuitton in an attempt to cancel complex derivatives that allowed Dior’s parent to build up its ownership of Hermès.
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Affluent shoppers are 47pc more likely to purchase online: report
Affluent consumers are 47 percent more likely to make a purchase online compared to their non-affluent counterparts, according to the latest study from Martini Media.
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Luxury Retail Summit 2013 New York Sept. 18: Lalique, Porsche Design, Fairmont, McLaren, Gucci, La Mer, Stark, Auberge, Forrester, Hearst
Registration is open for the Luxury Retail Summit: Holiday Focus 2013 conference Wednesday, Sept. 18, 2013 with speakers from Lalique, Porsche Design, Fairmont, McLaren, Forrester, Gucci, La Mer, Stark, Auberge Resorts, Hearst, Morpheus and the former CEO of Bergdorf Goodman. Must-attend for luxury retailers and brands, agencies, publishers and researchers.
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Instagram bests Vine for fashion marketers with video option
Luxury fashion marketers are not likely to make use of social-mobile platform Vine now that Instagram introduced 15-second video capabilities, which will be added to the application’s extensive image filtering options.
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Kalamazoo Outdoor Gourmet, Sherle Wagner join Veranda’s portfolio of luxury advertisers
Home brands Kalamazoo Outdoor Gourmet and Sherle Wagner have joined as advertisers in the July/August issue of Veranda, which affirms the publication’s reputation as a strong advertising platform in the luxury home industry.
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Gucci, Dior, Audi and luxury real estate – News briefs
Today in luxury marketing – Gucci opens men’s flagship in Milan; Dior named lead sponsor of the 2013 Guggenheim International Gala; Audi swaps R&D chiefs as criticism grows: source; New York luxury real estate is booming, according to Concierge Auctions.
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Measuring mobile ROI: Fact or fiction?
For many marketers, the missing link in enabling mobile to take off relates to the perception that measuring ROI in mobile is not possible.
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