Did you know that 72% of shoppers age 18-44 are using their phones in your physical store? The rules of engagement have become more complicated for retailers as more shoppers turn to their phones outside of the digital realm. But choosing how to engage shoppers on their phones is complicated and fragile. In the third and final installment of our Mobile Shopping webinar series, we will discuss innovative ways that retailers are using mobile devices to drive shopper engagement and reduce friction in the shopping journey. We will also be joined by a Trailblazer who will share how they utilized mobile to deliver personalized and timely communications to keep their shoppers engaged and drive results.