Sociallyin announced the official launch of Seriously Social, a new podcast series featuring candid conversations with marketers, founders, creators, and operators who are redefining what modern content really looks like. Each episode breaks down real-world wins, failures, and lessons that drive effective digital strategy today.
The podcast offers a transparent look at the decisions brands make behind the scenes — the experiments, the pivots, and the internal conversations that shape how content performs. Rather than focusing on trends alone, Seriously Social highlights the human thinking and creative instincts behind strong social media work.
The series reflects Sociallyin’s core belief that great marketing comes from curiosity, experimentation, and understanding people — not just platforms.
Episode 1: Social Media Commerce - Decoding Sales Data from Past to Present
A conversation on how commerce has evolved on social platforms and what today’s data reveals about shifting customer behavior.
Episode 2: Social Engine Optimization
A look at the systems and processes behind sustainable content creation, from how teams stay organized to how ideas move from concept to execution.
Episode 3: J.Crew’s Creator Economy Play
A deep look into how a legacy retail brand rebuilt cultural relevance. This episode examines the story behind J.Crew’s unexpected comeback and what modern marketers can learn from its creative reinvention.
Episode 4: Cracking the Code on Social Media ROI
Hosted on YouTube, this episode focuses on practical frameworks for creating content that sells without feeling like an ad, including messaging alignment, funnel sequencing, and audience psychology.
Episode 5: Coming Soon
Episode 6: Social Media Myths, Busted
A focused conversation on the habits and assumptions that limit creative teams, and the small shifts that lead to better-performing content.
Episode 7: Where to Invest in Social Media for 2026
A forward-looking discussion on the smartest places for brands to focus next year, what’s changing in audience expectations, and how to build strategies that stay relevant.
“Every story in this podcast comes back to the same idea,” said Keith Kakadia, Founder and CEO of Sociallyin. “The brands that win are the ones that understand how people think, talk, and connect. Seriously Social is our way of sharing the conversations we wish more teams were having.”
All episodes are available now through Sociallyin’s channels, with new episodes releasing regularly.
- Episode 1: https://www.youtube.com/watch?v=xi4HAub2DIs&t=706s
- Episode 2: https://www.youtube.com/watch?v=zkrdDV20Y-Q
- Episode 3: https://www.youtube.com/watch?v=tVmclYMmPiI
- Episode 4: https://www.youtube.com/watch?v=I9ZTnbGEh_U
- Episode 5: Coming soon
- Episode 6: https://www.youtube.com/watch?v=AOcuE7q-5X0&list=PLkGKV06sMGoqgogWeDWMp5exA-yepML4_&index=2&t=1s&pp=iAQB
- Episode 7: https://www.youtube.com/watch?v=QxyOnEkXJ9Q&t=17s
Sociallyin is a leading social media agency dedicated to helping brands build meaningful digital relationships through strategic community engagement, content creation, and paid social advertising. The agency works with enterprises and high-growth companies to craft narratives, optimise channels, and activate communities where they matter most.
For more information, visit www.sociallyin.com.