You probably already know this, but making product recommendations in your online store is not as easy as it seems. To be precise, you have to:
- Choose a recommendation criteria
- Select the product you want to recommend
- Apply the above manually throughout the product catalogue
It’s a guaranteed headache. And it’s time consuming too.
Of course, there are tools that help with product recommendations (as there are for everything in life) by automating the process. However, they’re costly and you may not be able or willing to invest in them.
But you still want to use product recommendations in your eCommerce. Because obviously, they are effective for up-selling and cross-selling while customers browse your site looking for products.
And if you are still undecided, what happens if those recommendations don’t work?
We can assure you that Doofinder works
Doofinder already provides proactive product recommendations in the most recent version of the Site Search, also known as “Live-Layer”.
Since this version went live, its customers have seen for themselves how well it works. They have seen the impact of offering recommendations based not only on browser events, but also on search data, which adds value.
That’s why they’ve gone all-out with a newly launched functionality: “Product Recommendations”. It makes the advanced search filter even better.
It achieves good management and agility, basing recommendations on customers’ real behavior.
The algorithm is based on automatic learning from artificial intelligence that remembers what users visit most frequently. Based on this, you can integrate intelligent recommendations in your eCommerce.
Twice the power: your customers will find what they are searching for more quickly, and as an added extra, they will find additional products of interest along the way. And you, the one who knows them, can make first-hand recommendations. And that means more sales.
As simple as clicking Harness the intelligence of your Site Search to make precise recommendations! It’s so simple to install. Just add the recommendation script, valid for both home and product pages.
Basically, it’s as easy as installing Doofinder Search.
So, whenever a customer searches for a product, they will be shown individual recommendations based on products seen by other users with similar behavior, through browsing and searching.
And for new customers who have never interacted with your website before, Doofinder will recommend the following products:
- Products highlighted on the home page (based on the browser information)
- Similar products on product pages
So, if you find managing your cross-selling options a constant headache... and with busy sales events always looming on the horizon (Black Friday, Christmas...etc.), it’s the best solution we can recommend.
Once you have integrated Doofinder in your eCommerce, don’t hesitate to enable the product recommendations function to boost sales in your store.
Make it easy on yourself and improve the conversion rate of your eCommerce with a unique tool that takes just minutes to install at an extremely affordable price. And if you haven’t fallen for the charms of Doofinder yet, why not taking up a free 30-day trial and see all these benefits by yourself. Watch your sales figures and your satisfied customers grow!
Doofinder is a Spanish software company specialized in intelligent search solutions for eCommerce. It is an internal Site Search that multiplies sales in online stores by an average of 20% because users find relevant results. Created in 2011, Doofinder's goal is to democratize access to cutting-edge, AI-based technology for eCommerce of any size and type through its SaaS (Software as a Service) solution. Doofinder has become a key player in the global eCommerce ecosystem. It is present in 54 countries, in more than 8,000 eCommerce of a wide diversity and has a team of 130 employees.