GROENLO, Netherlands — Nedap (AMS:NEDAP), the global leader in RFID solutions, is selected by Spanish children’s clothing retailer Charanga to deploy the Nedap iD Cloud platform. The project, which will include all owned stores, franchise stores and El Corte Inglés’ corners in Spain, Portugal, and Italy, started in March 2022 and will be finished this month. The objective is to achieve full stock visibility with the highest reliability along the supply chain.
Nedap iD Cloud is the only scalable enterprise platform that gathers all EPC inventory data and its unique item lifespan history in one place to create perfect inventory visibility throughout retail supply chains with the use of RFID technology. Knowing exactly which products flow through the supply chain is crucial in improving product availability, while keeping prices and costs low. This leads to fewer markdowns, less waste, and higher profitability. This also provides the foundation for omnichannel concepts such as BOPIS (Click & Collect) and Ship-from-Store.
To ensure both a pleasant shopping experience and operational efficiencies, Charanga chose to include 150 owned and franchise stores in this project. The brand’s international growth ambitions have accelerated the decision process for RFID. This technology offers a complete and real-time view of stock, resulting in optimized product availability across all channels.
Manuel De la Maza, CEO of Charanga: “For customers, it doesn’t matter whether they buy something in their own shop or in a franchise. For them, Charanga is one, and that is how it should be. To be able to offer a pleasant and transparent shopping experience everywhere, we have implemented RFID in all stores. This ensures that we always have accurate stock information in real-time, both in our own stores as well as in franchised and corner stores. Because we know exactly what is being sold at each point of sale, it makes it easier for us to supply precisely the items they actually need, thus facilitating and extending omnichannel services such as Click & Collect to our entire chain of stores. In other words, we can better serve our customers anytime, anywhere, regardless of whether they come into the physical store or through the digital channel. The ability of iD Cloud to move quickly as a result of minimal impact on our existing IT systems drove our decision to move forward with Nedap.”
Sergio Gutiérrez, Business Development Manager at Nedap: “We are pleased with Charanga’s trust and look forward to a healthy collaboration. After the implementation in the stores, together we will investigate the possibilities in the distribution center and the role of RFID for loss prevention.”
About Nedap N.V.
Nedap focuses on the development and supply of Technology for Life: technological solutions that make people more comfortable and successful in their professional lives. Nedap N.V. has a workforce of over 800 employees and operates on a global scale. The company was founded in 1929 and has been listed on Euronext Amsterdam since 1947. Its headquarters are located in Groenlo, the Netherlands.
About Nedap Retail
Nedap is the global leader in RFID-based retail solutions and helps retailers achieve perfect inventory visibility, with zero waste and no losses. Nedap’s iD Cloud platform simplifies the multi-store retail and supply chain management using RFID and gives retailers real-time item-level insights into their stock levels and the exact location of each item. Using these real-time insights, retailers can be more agile, offer customers a better omnichannel shopping experience, and increase sales.
Charanga was born in 1991 by the business group Charanga SL with the aim of offering quality children's fashion and with verticality in distribution. In this way, Charanga has become one of the leading children's fashion brands in Spain.
Charanga is based on a brand philosophy focused on the "Charanga store" concept, also focusing on the development of a pioneering franchising system in children's fashion. Currently, Charanga has more than 200 stores around the world, including Charanga stores, franchises and corners in major shopping centers such as El Corte Inglés.