Snap+Style Business and AUrate Jewelry Form Partnership for Women-led Businesses

New York, New York--Snap+Style Business, the fashion personalization tool announces today its partnership with AUrate, the New York-based fine and affordable jewelry company. This partnership will be a collaborative effort of two strong, female-founded businesses working together on future business endeavors. AUrate will be implementing the Snap+Style Business Curated Campaigns product in stores. Co-Founder of AUrate, Bouchra Ezzahraoui, and Co-Founder of Snap+Style Business, Anna Jensen, are focused on synergy for women-led companies in the NYC area and beyond.

“I met Sophie and Bouchra a couple of years ago, and instantly felt that their company’s vision and strong drive aligned with our goals at Snap+Style Business’,” said Co-Founder and Chief Brand Officer of Snap+Style Business, Anna Jensen. “We’re excited to strengthen our partnership and work together to promote the culture of female empowerment in business in the NYC area.”

Snap+Style Business has a reputable history of partnering with top brands such as ELOQUII and Cosabella Lingerie, that not only value women because of their fashion sense, but their desire to better create a more expansive and inclusive fashion landscape. AUrate’s founders, Sophie Kahn and Bouchra Ezzahraoui, felt that Snap+Style Business would be the perfect partnership for them as they too created AUrate to cater to those who don’t have the luxury of purchasing expensive jewelry and to foster long-lasting customer relationships.

“At AUrate, we’ve always believed in it being all about the customer and we can’t do it alone,” said Co-Founder of AUrate, Bouchra Ezzahraoui. “When we connected with Anna and her team at Snap+Style Business, we were thrilled to find out that they share the same ideals of helping other brands create that type of communication and promote a more positive outlook into fashion and style accessibility.” 

AUrate will be using Snap+Style Business’ Curated Campaigns Product, an in-store clienteling solution for store associates to engage with their customers before, during and after their store visit. The  stores associates follow up with their customer’s past purchases, items they looked at while in store and send them personalized selection recommendations. Their customers can respond directly to the email to keep the conversation going, and easily click on each product to purchase online or they can come back to the store and complete the purchase.

In order to answer the consumer demand for personalized shopping experiences, The Curated Campaign Product SaaS retail-focused software delivers deep insights centered on extending customized shopper engagements across platforms, devices and channels.

Both AUrate and Snap+Style Business are looking forward to building and fortifying their relationship for years to come, helping customers develop their style and encouraging customer engagement and dedication.

About Snap+Style Business

Snap+Style Business is a technology company based in New York, NY. Products currently offered include StyleWidget: in-bound personalized styling tool for your desktop website or mobile website; Curated Campaigns: outbound email-based styling tool for associates; StyleWiz: full styling and curation functionality, integrated into retailer’s existing ecommerce mobile app; Visual Merchandiser: associate curation engine that powers the product suite; Styling as a Service: our team of professional stylists who can lead, support or kick-start engagement via the above products to the brand’s customers. Snap+Style Business works with top brands including Cosabella, Michael Kors, Guess, Shinhola and ELOQUII.