Dive Brief:
- Social media management platform Sprinklr Inc. has won an additional $46 million in funding, bringing its funding to $123.5 million and its valuation to more than $1 billion.
- Repeat investors Battery Ventures, Intel Capital, and Iconiq Capital led the latest round of funding.
- Sprinklr will use the money to develop new products such as its Experience Cloud, which links to retailers’ on-site communities and customer service channels.
Dive Insight:
Sprinklr Inc.’s latest round of funding brings its total venture capital funding to $123.5 million, and the company will use the money capital to further integrate its social media management tools with large companies’ social networks. Top 10 retailer Dell Inc. and telecom giant Verizon are current clients.
Sprinklr has acquired four other companies over the last year and is now valued at more than $1 billion. Sprinklr tools such as Experience Cloud will help companies create and manage customer experiences across touchpoints, the company says.