Mobile Commerce: Page 2
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Amazon rolls out TikTok-like shopping feature
The new shoppable content function will allow consumers to buy from videos or photos directly within the app.
By Dani James • Dec. 9, 2022 -
New Balance unites Snap’s AR, voice tech to offer gifting advice
The gifting concierge lens lets users verbally answer questions about gift recipients and watch an unboxing experience to see recommendations.
By Aaron Baar • Dec. 5, 2022 -
Sponsored by Productsup
4 tips to drive more revenue on Pinterest
Pinterest users are outspending shoppers on other platforms. Here’s all you need to know about the platform’s e-commerce features from 2022.
Dec. 5, 2022 -
Cyber Monday spend reaches $11.3B with a surge in BNPL usage: report
The shopping holiday saw increased demand for electronics and toys, with discounts reaching record highs, according to Adobe Analytics.
By Dani James • Nov. 29, 2022 -
True Religion drops new mobile app with exclusive products, interactive content
Mobile is the apparel brand’s largest digital channel, and a new app is one part of its attempt to transform into a digital-first, direct-to-consumer brand.
By Tatiana Walk-Morris • Nov. 17, 2022 -
Etsy rolls out image search function
Starting with iOS users, the small business marketplace is letting shoppers upload photos of products in order to find similar listings across the platform.
By Dani James • Nov. 7, 2022 -
Amazon Fashion, Snapchat partner on AR eyewear shopping lenses
Snap’s Senior Vice President of Partnerships Ben Schwerin said the feature was “just the first step in our partnership.”
By Tatiana Walk-Morris • Nov. 3, 2022 -
Amazon rolls out Venmo payment option
The retailer’s move is intended to provide convenience and flexibility for shoppers buying gifts this holiday season.
By Dani James • Oct. 25, 2022 -
At Home launches mobile app
The retailer also expanded same-day delivery services to all store locations ahead of the holidays.
By Tatiana Walk-Morris • Oct. 18, 2022 -
How Walmart is experimenting with shoppable content
From recipe site integrations to interactive videos, the retailer has embraced partnerships that aim to boost inspiration and ease for at-home cooking.
By Catherine Douglas Moran, Julia Himmel, Shaun Lucas • Oct. 18, 2022 -
Bed Bath & Beyond to consolidate brands within enhanced mobile app
After two quarters of decline, the company is focusing on digital operations and the brands its customers prefer.
By Tatiana Walk-Morris • Oct. 3, 2022 -
Sponsored by Cybersource
3 disruptive retail trends, and why retailers must adapt
The retail landscape is changing at an ever-increasing pace, enabling some retailers to gain competitive advantages.
Sept. 19, 2022 -
Walmart leans into personalization with app, site upgrades
The retailer added new recommendation and visualization functions to digital apparel shopping and upgraded its gift registries, among other changes.
By Ben Unglesbee • Sept. 14, 2022 -
Sponsored by Productsup
The majority of Instagram users now shop on the app. How should retailers reach them?
Four steps to building positive brand experiences and driving sales on Instagram.
Sept. 12, 2022 -
Retrieved from Shutterstock.Sponsored by Mainstreet Services Inc.
Why m-commerce is the new e-commerce and why retailers need to adapt quickly
Market disruption has triggered massive changes in the retail sector, and one of the biggest developments is a major shift by shoppers toward m-commerce or mobile shopping and ordering.
Sept. 12, 2022 -
Sponsored by American Express
American Express® introduces American Express Global Pay™, a B2B cross-border payment solution for U.S. small businesses
American Express Global Pay enables U.S. SMBs to make cross-border payments while earning rewards.
Sept. 6, 2022 -
Whole Foods to add Amazon One payment tech to dozens of stores in California
After rolling out the bio-authentication and payment technology to a handful of stores earlier this year, the grocery chain will add it to 65 locations.
By Peyton Bigora • Aug. 11, 2022 -
Self-scanning stores to triple by 2027: report
European countries are driving mobile checkout adoption, but the U.S. is catching up, the report suggests.
By Tatiana Walk-Morris • Aug. 3, 2022 -
Verishop raises $40M in Series B round
The financing will go toward improving its capabilities, with a focus on supporting independent and up-and-coming brands.
By Tatiana Walk-Morris • July 13, 2022 -
TikTok creates program for small businesses
Research suggests that TikTok has become a viable tool for connecting shoppers with products and services.
By Tatiana Walk-Morris • July 12, 2022 -
Retrieved from Piqsels.
Can biometric data deliver more nuanced mass marketing?
Remembering passwords may be a thing of the past as Apple rolls out passkeys, but interest in biometrics reaches beyond authentication.
By Robert Williams • July 12, 2022 -
Nike attributes digital revenue growth to demand across mobile apps
The sportswear giant saw the highest traffic for its commerce app yet with a campaign celebrating the brand’s 50th anniversary.
By Robert Williams • July 5, 2022 -
Walmart to release at-home and in-store AR tools
New features will use the retailer’s iOS app to create more personalized experiences for shoppers, and include benefits to store employees as well.
By Dani James • June 24, 2022 -
Amazon launches virtual try-on for shoes
The new mobile feature, currently only available on iOS, allows customers to try on thousands of shoe styles from brands like Puma and Reebok.
By Dani James • June 9, 2022 -
Sally Beauty updates mobile app to offer 2-hour delivery with DoorDash
CEO Denise Paulonis said that 80% of the beauty retailer's customers engage with it via mobile devices.
By Tatiana Walk-Morris • May 11, 2022