What story is your E-commerce data telling you? [Playbook]
E-commerce data isn’t just for retailers ensuring they have enough product to meet demand. Find out how to use this data to predict trends and develop strategies to reach your customers.
IBM and Retail Dive’s latest playbook - What story is your E-commerce data telling you? - lays out a roadmap for executives looking to get more out of their data. Use data from consumer search histories, click-through rates, social sentiments, and product reviews to create an epic data-driven customer story.