ShopStyle introduces mobile app to complement Mercedes-Benz Fashion Week – Luxury Daily

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Luxury consumer spend up 4pc year-over-year: study
Affluent consumers are regaining confidence post-recession and the outlook for the luxury goods industry is improving, according to a study from Unity Marketing.
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Ralph Lauren revamps Web site to create better showcase of products
Ralph Lauren has relaunched its ecommerce site with more style advice, images and information that is sure to increase time spent with the brand online.
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Hublot to increase brand awareness through Alpine World Ski Championship
Hublot, the official timekeeper of the 2011 FIS Alpine World Ski Championship, hopes to build brand awareness through the televised event.
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ShopStyle introduces mobile app to complement Mercedes-Benz Fashion Week
Online shopping destination ShopStyle has launched a mobile application to provide fashion-savvy consumers coverage of the Fall 2011 Mercedes-Benz Fashion Week.
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Cost-per-engagement online ads most effective metric for luxury brands: expert
An industry expert claims that luxury brands should be using cost-per-engagement metrics for their online advertising to ensure effectiveness and ultimately drive sales.
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Ajaline hosts event to promote new products and Web site launch
NEW YORKFlash sales Web site Ajaline showcased its branded fine jewelry and watches at an intimate breakfast to publicize the official launch of the site Feb. 7.
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Ralph Lauren, Hugo Boss and Donna Karan – News briefs
Today in luxury marketing – Ralph Lauren introduces luxury denim; Hugo Boss acquires 15 British stores; Donna Karan does the Web; Online retailers discover the joy of journalism.
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