Net-A-Porter exec: when consumers click, they should see everything instantly – Luxury Daily

Net-A-Porter exec: when consumers click, they should see everything instantly
NEW YORK – The online purchase funnel is rife with places for consumers to abandon carts, according to an executive from Net-A-Porter at Luxury Retail Summit: Holiday Focus Sept. 9.
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Winning luxury consumers requires a human connection
NEW YORK – For luxury brands, there is an opportunity across all channels to make the consumer purchase path more personal, according to a panel at Luxury Retail Summit: Holiday Focus 2014 Sept. 9.
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Wealth-X recommends personal consumer relationships
NEW YORK – Luxury brands are delving into more bespoke options and bespoke marketing, according to Wealth-X’s president at Luxury Retail Summit: Holiday Focus 2014 Sept. 9.
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Allowing others to tell your brand story adds authenticity
NEW YORK – While print still has a firm place in the media mix for luxury marketers, online content and social media allow for new ways to tell a brand’s story, according to panelists at Luxury Retail Summit: Holiday Focus 2014 on Sept. 9.
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Demographics is dead: St. Regis exec
NEW YORK – As Starwood Hotels and Resorts expands to meet the evolving global consumer, it does not have to contend with the baggage of heritage, according to an executive at the Luxury Retail Summit 2014 Sept. 9.
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Luxury marketers prepare for journey of holiday season
NEW YORK – Luxury marketers are looking toward the shopping experience retailers are creating this holiday season according to a panel at Luxury Retail Summit: Holiday Focus 2014 on Sept. 9.
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Fashion stocks, Jaguar, Jimmy Choo and Mulberry – News briefs
Today in luxury marketing – Fashion stocks decline; Jaguar targets women and younger drivers with its cheapest car; Jimmy Choo IPO could value brand at $1B; Mulberry to appoint designer before new CEO.
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Calling for nominations: Luxury Women to Watch 2015
If you know a smart woman in luxury advertising, marketing, media or retail who’s set to go places, please nominate her for Luxury Daily’s Women to Watch 2015. Nominations accepted through Sept. 23.
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Inviting opinion pieces on luxury marketing
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.
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