Louis Vuitton mobilizes Journeys campaign in Esquire iPad app – Luxury Daily

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How Twitter Analytics can benefit the luxury market
Twitter’s new analytics product launches at year’s end and could be very helpful to luxury brands hoping to understand how to finetune and leverage their activity on the social media Web site.
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Affluent consumers poised to spend big on Thanksgiving weekend
All sign are pointing towards a profitable Thanksgiving weekend for luxury brands as affluent consumers appear likely to open their purse strings and spend more on Black Friday and Cyber Monday than last year.
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Louis Vuitton mobilizes Journeys campaign in Esquire iPad app
Louis Vuitton is engaging iPad owners with a rich-media ad unit from its recent Journeys campaign in Esquire’s December 2010 issue.
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Donna Karan improves security and efficiency of ecommerce site
Donna Karan is striving to produce a more effective and easy-to-use ecommerce experience by improving the security and efficiency of the site’s operational processes.
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Burberry, Gucci, Lanvin and Tumblr – News briefs
Today in luxury marketing – Burberry, Gucci battle for fans on Facebook; Shoppers spent as much on H&M Lanvin as they might have on real Lanvin; Fashion 2.0: The fashionable rise of Tumblr.
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