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Amazon vs. Facebook: Which has the stronger smartphone use case? – Mobile Marketer

Amazon vs. Facebook: Which has the stronger smartphone use case?
The rumors mills are in overdrive, with industry watchers predicting that Amazon and Facebook are both planning to bring out smartphones. The use case for a Facebook phone is the most questionable while Amazon’s biggest hurdle with such a strategy is likely to be getting the device on retail shelves.
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US smartphone search spend jumps 113pc year-over-year: study
Mobile spend continues to grow despite a sluggish start to overall paid search advertising this year, according to a new study from IgnitionOne.
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Esquire taps voice-recognition to bring lifestyle content to life
Hearst Corp.’s Esquire magazine has rolled out a mobile application that uses a consumer’s voice and an interactive question-and-answer session to serve up personalized content.
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Allrecipes: Mobile is big factor in driving global growth
A recent survey from Allrecipes found that despite the many differences by country based on availability and pricing of data plans, 63 percent of global cooks find recipes online using an ever-evolving range of devices.
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